Absolut fun!

I've said it before and I will keep saying it, Houston is an amazing and happening place. This past weekend Cinco de Mayo celebrations numbered in the hundreds. Then yesterday (Seis de Mayo), Greg and I met up with friends to watch a friendly mixology competition sponsored by Absolut Vodka at Celtic Gardens in Midtown (we even walked over - how cool is that?!). 

Instant Gratification Photo

We were impressed by both how well this event was run and with the professionally prepared and briefed staff. As for the contest, two bars up on a stage allowed the competition to move along swiftly and offered excellent and highly visible real estate for branding (okay, the marketeer in me). An MC offered the play-by-play as the bartenders created their masterpieces. Three judges watched it all unfolding from their prime seating up on the stage. Separately, a DJ kept things lively for the huge crowd. 

Armed with tablet computers, "Brand Ambassadors" were collecting attendee info, taking pics and then sending them via e-mail instantly. They also mingled through the crowd and encouraged people to visit the photo booth just for fun. 

"You must pay the rent!"

Because we had RSVP'd early, we were able to secure purple VIP wrist-bands for bonus benefits that included yummy free...er...sponsored food. On the menu: Two flavors of quesadillas, crab cakes, fried calamari, bruschetta, a large mix of cheese and crackers and amazing fresh fruit including strawberries, pineapple, and grapes. 

All of this at our very favorite price...$ZERO! 'Tis good to be living and loving in Houston, TX.

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